Pandemic Impact: Bank of Utah Supports White Elegance

When the COVID-19 pandemic struck, LDS temples shut down. Church leaders halted weddings and other temple ceremonies to prevent the spread. The shutdown had an enormous impact on White Elegance, who specializes in providing temple clothing and white wedding dresses for LDS brides. 

To help their business survive the pressures of the pandemic, White Elegance turned to Bank of Utah to help them apply for and receive PPP assistance. Bank of Utah provided White Elegance with the guidance they needed to qualify to keep their business and employees afloat until the pandemic subsided. 

See White Elegance founder Anna Barbieri discuss the challenges of the COVID-19 pandemic and how Matt Nelson of Bank of Utah helped her business survive the shutdown:

Now, with temples and churches re-opening, White Elegance is still in business and ready to outfit LDS women with the elegant, modest white dresses they are renowned for. In addition to LDS temple dresses, White Elegance carries a selection of affordable wedding dresses, baby blessing gowns, baptism dresses and suits, pioneer clothing, white face masks, and more. 

To learn more about White Elegance and view our selection of modest white wedding gowns, visit us at https://whiteelegance.com/.

White Elegance on Studio5

White Elegance Was Recently Featured on Studio5

We were excited to talk about the launch of our new clothing line Ava Raquel and share with the television audience a little bit about our design process.

Be sure to sign up for our weekly newsletter to be the first to know about new products and upcoming promotions.

Note: The promo mentioned in the video is no longer available.

Behind The Scenes At White Elegance

Founders, Anna Barbieri and Tamera Perkins, were recently dragged from behind their tape measures, bolts of fabrics and computer screen to tell their story of starting White Elegance twenty five years ago.  Their persistence, grit and love of what they do created a gem in the apparel industry.  We think you’ll enjoy taking a look behind the scenes of what goes into creating clothing masterpieces and a successful business.  Share this inspirational story with your friends because at the end of the video you’ll see that White Elegance isn’t just a clothing company.